How to pick a freelance writing niche

What freelance writing niche should I pick? This question has been running through my head for several weeks now. All the experts emphasize the importance of finding a writing niche, of specializing and becoming an expert in a certain niche. Making money with freelance writing and blogging is highly influenced by the niche you pick. A tough decision to make! To help you come up with lots of great niche ideas, I’ll share some handy tips from writing experts that helped me to pick a niche.

Tips for finding freelance writing niches

For choosing a writing niche, I had some helpful tips from a few successful freelance writers:

  • Jorden from Writing Revolt explains that you need to choose something that you’re knowledgeable about or are willing to learn a lot about.
  • Jorden and Carol Tice (from Make a Living Writing) both agree that it’s best to choose one niche to focus your marketing strategy on but as a safeguard, it is better to have some secondary niches as well.
  • Carol advises to just start writing on different topics. You’ll notice soon enough which topics you like. For coming up with potential niches, think about:
    • Your hobbies (past and present)
    • Subjects of your interest
    • Jobs you have had in the past
    • Subjects you have studied beyond high school level
    • Unique experiences
  • You can also specialize in different types of writing, such as web content and blogs, sales copy for websites, product descriptions, ebooks, technical manuals, white papers, case studies, annual reports, speeches and more.
  • When coming up with blog niche ideas, Carol advises you to think of meeting the primal needs of your readers. Ask yourself if you want to help them a) save or make more money, b) be healthier, and c) feel happier. A combination of these three is also possible, of course.
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What is your writing niche?


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Comments 2

  1. Rhonda (kanedeekane1) Kane January 24, 2017
    • Nanouk January 24, 2017

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